# Meta’s Muse AI uses a cute mascot but is limited to adults

> Meta unveiled its Muse assistant with a plush‑like character called Jolly, yet the app is restricted to users 18 and older, sparking criticism from child‑advocacy groups.

Oossa · 2026-09-29 · https://oossa.com/en/meta-s-muse-ai-uses-a-cute-mascot-but-is-limited-to-adults

At Meta Connect, CEO Mark Zuckerberg showed the Muse mascot Jolly dressed in a toga and laurel wreath. Muse is an AI helper that can run digital tasks, but the app only lets people who prove they are 18 or older sign up. Meta says it blocks under‑18 accounts and checks birth dates. Critics say the cute, toy‑like design could attract younger kids despite the age gate.

## The facts

- Muse launched at Meta Connect on Sep 26, 2026
- Meta plans a Tamagotchi‑style Muse Charm device later in 2026

## Why it matters

The playful design may blur age boundaries, raising privacy and safety concerns for a service meant for adults.

## Sources & references

1. [Meta’s Muse Is Adults-Only. Why Does It Look Like a Kids’ Toy?](https://www.wired.com/story/meta-muse-is-adults-only-why-does-it-look-like-a-cute-kids-toy/) – Wired, 2026-09-26

Last updated: 2026-09-29