Amazon said it will create a "World Product Graph" that stores data on every item sold on the internet. The goal is to let shoppers research products on Amazon instead of sites like Reddit or Google. The index will also be available to AI agents, so bots may direct users to Amazon even for items the retailer doesn’t stock.
Why it matters
If the database works, shoppers looking for any product may be routed to Amazon, increasing the company’s share of online purchases.