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Cheaper AI tokens boost demand while GPU rentals stay high

Token prices keep falling but H100 GPU rental costs are steady, driving more AI usage and keeping hardware scarce.

NoteBy Published by Oossa: 1 min read

Data from Ornn, Silicon Data and Bloomberg up to August 2026 show token prices dropping while H100 GPU rental prices either hold steady or rise. The cheaper tokens let more AI agents and automation run, so total usage grows faster than the cost per token. The trend keeps demand for GPUs high, even as each token costs less.

Why it matters

For cloud providers, rising GPU rental prices mean they must keep expanding capacity despite cheaper AI usage.

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